Product Strategy, UX/UI Design, and User Research for Your Next Big Idea

Expert Product Managers, UX/UI Designers, and User Researchers leveraging AI to create user-centered product experiences that scale.

Dashboard UI for B2B SaaS Scenic West Header Image

What Our Clients Say About Us

Scenic West’s B2B SaaS and FinTech UX expertise and flexible, fractional startup UX/UI design support was the perfect fit for my growing company. I was able to save money by not hiring full-time UX designers, but still had a long-term UX partner for all of our team’s needs throughout a platform redesign and new feature launches.

Sameer G., CEO of Ordway Labs

SW has a team of calm and confident professionals who approached every task with a thoughtful and methodical understanding of our business, resulting in a deeper understanding of our priorities and helping drive success.

Perry Q., Chief Revenue Officer at Brandzooka

Scenic West is a trusted partner across both strategy and design. Their expertise across both disciplines simplifies and enhances conversations about what, why, when and how to solve a customer or market pain point.

Jeff M., Director of Product Management, Earth Networks

Scenic West is our go-to expert and super talent for UX. Their artistry is balanced with a great sense of business, so they don't bring a one-sided perspective. They're extremely valuable in speculative, R&D-type work and work great with very little input. Their ideas and approach have been invaluable to me - and they've been successful in multiple projects with my teams - not just one.

Tamer Ali, Founder, CrowdWisdom LMS and Authentic Learning Labs
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Feeling Too Close to Your Own Product?

Don't let poor user experience or missed product opportunities hold your business back. Our UX audit fills your product backlog with quick wins and larger opportunities through expert review, unmoderated user testing, competitor analysis, and other activities customized to your priorities. Let us help you optimize your app's user experience so you can increase customer satisfaction, retention, and ultimately, drive revenue growth.

UX Audit

Looking to Accelerate Your Product Team with AI-Enhanced Processes?

Our Product Strategy team partners with your team to understand your unique business challenges and opportunities—whether they involve AI integration or traditional feature development. We provide weekly strategy support tailored to your specific goals, combining human-centered design principles with data-driven insights. Our team offers perspective on where AI might create value, but equally important, where it might not be the right solution. With on-demand access to our Product Strategists, UX/UI Designers, and User Researchers, you'll build confidence in your roadmap prioritization while maintaining flexibility to respond to market changes. We help you cut through the noise so you can deliver what matters most to your users and your bottom line, regardless of which technologies get you there.

Product Strategy
Wireframes of mobile onboarding

Ready to Build AI Products and Features That Actually Deliver Value?

Our proven Product Discovery process starts with your business goals and user needs, not technology solutions looking for problems. We start with rapid knowledge transfer then guide you through a custom discovery approach that may include goal definition, requirements gathering, user research, and collaborative ideation sessions. Whether your vision includes AI capabilities or focuses on perfecting traditional features, our approach adapts accordingly. Through rapid prototyping and iterative user testing, we help validate concepts quickly, providing you with a clear implementation roadmap that aligns with your specific technical reality and market opportunity. No unnecessary complexity, just focused direction toward business results.

Product Discovery

Need Flexible UX/UI Design Expertise That Adapts to Your Product Roadmap?

Our Agile UX/UI design services provide comprehensive project-based work or ongoing support that aligns with your product roadmap. We provide flexible engagement models where you can easily ramp support up and down while feeling like a natural extension of your team. You’ll have a dedicated UX Strategist and UX/UI Design Lead, along with access to our full team of Product and Design Leaders, Product Strategists, UX/UI Designers, and User Researchers for additional ad hoc needs. Our designers stay current with emerging technologies, including AI-driven interfaces when relevant, but always prioritize creating intuitive experiences that solve real user problems first. The result? Consistent design excellence that scales with your needs without unnecessary overhead.

UX/UI Design
User flow diagram, UX and product strategy agency

How Much Revenue is Your UX Costing You?

Poor user experience and unclear product strategy can be extremely costly for your SaaS business, in terms of lost revenue, customer satisfaction, and retention. Investing in UX Design and Product Strategy help you identify pain points and drive business growth, but in a fast-changing market you need a team that’s up-to-date on AI product strategy and AI-enhanced product team workflows. At Scenic West, we offer AI-enhanced UX/UI Design, User Research, and Product Strategy to optimize your digital products and maximize growth in today’s competitive landscape.

Services

Services

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UX/UI Design

Create a top notch product user experience with our full range of UX/UI design services for all stages of product design and development. Services include UX audits, user flow diagrams, wireframes, high fidelity mockups, clickable prototypes, design system creation, design team coaching, and more.

Product Strategy

Enhance your existing team with Analytics, User Research, Product Validation, and Agile Coaching support from our team of experts.

Need ongoing, flexible support? Ask about embedded Product Manager options.

UX Research

Answer open questions and understand your customers with user research customized to your product and company’s needs. We can help you conduct moderated or unmoderated user testing with your existing product or prototypes, conduct customer interviews, or conduct surveys.

Design Sprint

Validate a new product idea, improve an existing product, explore new features, or solve a complex design challenge in a fast, cost-effective way by doing an Agile design sprint with our UX/UI design and product strategy experts.

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UX Audit

Fill your product backlog with quick wins by conducting a UX Audit to improve user engagement, reduce onboarding friction, and position your B2B SaaS product to scale.

Product Discovery

Accelerate your new product initiative with a track of discovery work that can be tailored to your needs including user research, requirements gathering and documentation, UX strategy, design prototyping, and prototype testing.

How We Partner With B2B SaaS Teams

Scenic West will work with you to create a collaborative, flexible partnership tailored to your unique needs and goals. We can seamlessly integrate with your team through several flexible engagement models:

Project Based

Tackle specific product challenges or initiatives with our team working closely with yours to deliver targeted solutions within defined timelines and budgets. This is best for one-off needs, but can also transition smoothly into fractional ongoing support after an initial project based engagement.

Embedded Ongoing Support

Embrace continuous improvement and innovation with our staff augmentation options. Embed a fractional or full-time senior product strategist and UX designer directly into your product team or have access to our team of B2B SaaS experts to work through an Agile backlog that we continuously prioritize together. Many of our partners find they can replace full-time employees or in-house teams with this cost-effective approach.

Advisory

Enhance your strategic decision-making with our product and design leadership team on an advisory basis. Whether you’re establishing your product vision, exploring new growth opportunities, or implementing Agile processes, our team of B2B Saas product and UX experts can help you chart a course that ensures your product offerings remain competitive and customer-centric.

How to Get Started
If you have a user experience or product strategy challenge, but are not sure where to start, consider one of these  initial engagements with Scenic West that let you get to know our team over the course of a few weeks then plan potential future work together.
  • UX Audit + Customer Feedback Analysis
  • Discovery Sprint
  • Design Sprint