Case Study
Brandzooka
How a venture-backed B2B SaaS platform went from chaos to clarity with embedded Agile Product Managers for a successful V2 Product Launch.
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How a venture-backed B2B SaaS platform went from chaos to clarity with embedded Agile Product Managers for a successful V2 Product Launch.
Download
SW has a team of calm and confident professionals who approached every task with a thoughtful and methodical understanding of our business, resulting in a deeper understanding of our priorities and helping drive success.
Brandzooka is a venture-backed AdTech company that offers a self-service platform for advertisers to buy digital ad placements. With their 2.0 launch approaching, they sought expert help with Agile product management and UX strategy to scale their B2B SaaS product and strengthen their team.
Brandzooka aimed to boost their business momentum and scale their B2B SaaS product through expert help with Agile Product Management and UX strategy. They sought to mature and streamline their product team processes, incorporating an Agile approach to customer feedback and market insights. The goal was to ensure focus, and timely deliverables and stay ahead in an ever-evolving market.
Brandzooka improved its Agile processes, enabling its team to deliver better results. They improved sprint ceremonies, established a weekly Agile design and development routine, and redesigned their product marketing website to support a successful launch of their v2 product. Implementing a customer feedback loop and internal stakeholder feedback loop allowed for informed prioritization and effective solution design.
Our team of Product Strategists and UX / UI Designers seamlessly blend into yours without the hassle of hiring in-house.
